Docs will go for supported educational offerings no matter what, but not as many will be vetted for CME thanks to the efforts of the pharmascolds. Many of these are the increasingly popular branded med-ed offerings, often piggybacked onto large accredited meetings.
The importance of accredited CME is inflated in public perception. State licensing requirements for CME can be met with little effort or learning. Doctors' attendance at meetings and reading choices are driven by their professional educational needs, not by CME requirements.