Sunday, August 29, 2010

Direct-to-physician ad for Maxzide on Lifetime Medical Television, 1987

I remember seeing this ad many times on LMT. Like many doctors during those years who were reeling from the MRFIT data I was reluctant to prescribe thiazides, even combined with potassium sparing diuretics.

The ad was kind of silly because it mainly dissed Dyazide but in a way it was prescient.

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